We will examine the impact of design on our world and its connection to the broader cultural spectrum. Rick Poynor is the author of "Why Graphic Culture Matters." He has curated 46 essays in his book that take us through the graphic design journey, including the commercial dominance in design, the evolution and history of design critique, the interplay between text and imagery, the phenomenon of design celebrity, and the profound connection between art and design.

This book challenges us to think critically about the role of graphic design today and advocates for the importance of critical writing and discussion in the field. He urges us to look beyond surface-level showcases to the deeper cultural roots and sources behind our work.

"Why Graphic Culture Matters" is a call to action for the design community. It reminds us that design is not just a tool for consumerism but a rich and complex cultural force that deserves our attention, critique, and celebration.

This DesignMeets event is an insightful look into the power and importance of graphic culture in our society. Whether you're a designer, a critic, or a curious soul, let's get inspired and join us.

Check out the book — Why Graphic Culture Matters, by Rick Poyner, published by Occasional Papers.